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How to Create Your First Sales Funnel in 3 Hours or Less

Even though sales funnels aren’t a new concept, most businesses still don’t understand how they work. Many people focus on the wrong metrics like conversion rate and open rates. These people don’t know how to build effective sales funnels, which is why there is so much confusion. If you are confused about why your sales …

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How To Conduct Keyword Research For Blog Posts

Keyword research is the foundation of an effective SEO strategy. That’s because writing content around your keywords and optimizing your site to accommodate that content is not just a part of SEO – it’s a requirement. And if you want to rank on Google, you need to pay attention to keyword research. Keyword research can …

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Why External and Internal Links are Important for SEO

You’ve done everything possible to gain more traffic. You’ve optimized your site, shared it on social media and have several great blog posts. Despite this, your traffic volume remains the same and your conversions have not improved. If this sounds like you, then it is time to examine how you can make use of internal …

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how to write a killer about page

How To Write A Killer About Page For Your Website Or Blog

Building your online presence is everything. I mean, that is what you’ve heard for years, right? If you want to be successful online, you need to have an online presence. Building that presence is the hard part for many people as there are lots of factors involved. One of these factors is crafting a stellar …

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Content Management vs Content Marketing What's The Difference

Content Management vs Content Marketing: What’s the difference?

Content marketing is one of the most important digital marketing strategies. Businesses can carry it out in many ways. Providing your audience with relevant, valuable content is the purpose of content marketing. On the other hand, content management is a process that should be part of your overall digital strategy. If you are a business …

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5 Uncommon WordPress Plugins That Will Supercharge Your Business Site

I’m a big fan of efficiency when it comes to managing my business. As a web designer and developer, I am passionate about combining efficiency with good design and functionality. There is a wide variety of plugins available for WordPress, and I would like to share some of my favourites that are not as common …

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5 Steps to Get a New Website written on a pink pastel background

5 Steps to Get a New Website

The number of entrepreneurs is increasing every day, and the web design cost is generally not in their initial marketing plan. Therefore, they decide to go for one of the DIY website platforms such as Wix or Squarespace that leads them to have a pretty website but less than ideal. In this blog post, we would like to list 10 web design mistakes small business owners often make.

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